Use it or lose it. That’s the saying, but recently, I learned that it’s possible not to use something and still not lose it. Are you confused? Just keep reading. … One morning several weeks ago—after brewing my coffee, of course—I skipped over to my computer, fired it up and gleefully opened my email. OK, that’s […]
Archive | Personal Branding
Ch Ch Ch Ch Changes in Social Media
Following is a recent conversation between Jon DiPietro and Brent Skinner, co-founders of #CareerGravity: Brent: Hey, Jon, how’s it going? Jon: Great, how are you? Brent: I’m good. Hey, I got a question for ya. Jon: Lay it on me. Brent: Um, what? I’m confused. I have a question and thought you might know the […]
LinkedIn Wants Your Professional Content [Personal Branding]
LinkedIn (again) blew the doors off of its earnings expectations yesterday. Their net income rose 66% thanks to a 81% revenue increase, fueling a 10% after-hours pop in its stock price. LinkedIn earns revenue from three sources; recruiting tools (Talent Solutions), advertising (Marketing Solutions) and premium membership accounts. Talent Solutions revenue increased 90% to $161M. […]
Thanksgiving Meets Your Career Development
Have you ever wondered why there’s a capital “H” in the “Happy” in “Happy Thanksgiving”? Should there be? “Who cares?” you ask. Fair enough, it’s just a small part of me, the writing nerd, fighting the good fight. A capital “H,” no matter where it is, is no reason for a rant. But the capital […]
At a Loss for Social Media Keywords?
Are you at a loss for social media keywords to use on your profiles? If so, you’ll find that #CareerGravity extends a helping hand to you at the point of your wits’ end. We’ve blogged about job search keywords, for instance. We’re also posting this quick blog entry today to turn your attention to “The Top […]
The Legend of Employee Referrals Is Linked to Zao
If you’ve been following this blog, you know that just about all hiring organizations are using, or plan to use, social media to recruit job candidates. And hiring authorities are looking for referrals as a part of their social media–based recruiting efforts. You want your #CareerGravity to be right, to look good, when acquaintances of […]
TalentBin: Diversify Your Online Footprint Now
Recruiting has changed. That’s an understatement of the highest order. The fancy schmancy term for recruitment is talent acquisition, by the way. As it turns out, I’m working on a related article due to HRO Today, well, today. Recently, in preparations for writing that article, I had the pleasure of speaking with Peter Kazanjy, co-founder and CEO of […]
Avatars: To Protect and Serve Your Online Personal Brand
You’ve all heard the cliche before: “You never get a second chance to make a first impression.” When it comes to your online personal brand, your avatar or profile picture is your first impression. So what does your avatar say about you? No Avatar If you don’t have any profile picture, people will wonder whether […]
Whither the Traditional Resume…
A growing cacophony of voices in recruiting and professions related insists that the resume is gasping for its last breath, grasping for its last lifeline. The bar of proof is set high today for proponents of the traditional resume. Many grope about for some reason, any reason, to prove that the centerpiece of the job […]
Dear Start-ups: Your Employees, Your Employer Brand
An organization has two brands: an employer brand and a consumer brand. And the two converge today effortlessly, as a matter of course. That’s because of social media generally and the web, period. For established organizations, especially large enterprises, the new dynamics are a potential liability; gently persuading all those employees’ voices to communicate a […]