A year ago, LinkedIn founder Reid Hoffman and author Ben Casnocha published The Start-Up of You: Adapt to the Future, Invest in Yourself, and Transform your Career. In commemoration of the one year anniversary of the book’s launch, they released a visual summary of the book. This presentation elegantly articulates the #CareerGravity mindset.
The book’s website explains it this way:
Welcome To Permanent Beta
We are all works in progress. It doesn’t matter whether you are a recent graduate, a seasoned professional, or a reinventing yourself mid-career. Great people, like great companies, are always evolving. They’re never finished and never fully developed. Each day presents an opportunity to learn more, do more, grow more. Permanent beta is a lifelong commitment to continuous personal growth. It is the mindset of every entrepreneur of life.
Their solution has two parts.
- First, they insist that we all need to be in permanent beta mode. This refers to the initial launch phases of a startup company, then they launch in a limited, admittedly unfinished state. This means thinking of yourself as a work in progress and investing in yourself every single day.
- Second, they suggest developing an entrepreneurial, adaptive skill set. The rest of the presentation defines these skills.
Take a look at the embedded presentation below and grab yourself a copy of their book.