About one month ago, we presented the latest in our series of free (for now) webinars designed to help you get started with your #CareerGravity. Then, life happened, and this recap of that webinar has been a long time in the making. I’ll spare you the annoyance of hearing that good things come to those […]
Author Archive | Brent Skinner
Whither the Traditional Resume…
A growing cacophony of voices in recruiting and professions related insists that the resume is gasping for its last breath, grasping for its last lifeline. The bar of proof is set high today for proponents of the traditional resume. Many grope about for some reason, any reason, to prove that the centerpiece of the job […]
Dear Start-ups: Your Employees, Your Employer Brand
An organization has two brands: an employer brand and a consumer brand. And the two converge today effortlessly, as a matter of course. That’s because of social media generally and the web, period. For established organizations, especially large enterprises, the new dynamics are a potential liability; gently persuading all those employees’ voices to communicate a […]
Entrepreneurs Need Gravity, Too
If you’re a start-up and you don’t have a sophisticated and teeming presence online, you don’t exist. Yes, yes, you exist, but you’re invisible. You’re kind of like a tree falling in the forest, with nobody there: You might as well not exist. Perhaps you don’t want to seem to exist. That’s a legitimate strategy, and […]
Creative Commons: Finding and Attributing Images Online
Your image is important. So are your images, and to generate #CareerGravity, your online image, you need images. Say It With Content and know that your written content is rarely enough. Your content needs images—high-quality images whose copyrights, ideally, come with no fee. Fortunately, for images that aren’t you, you don’t need to be a skilled […]
Webinar Recap: Web Hosting with Real Intelligence [Updated]
As he presented this past Thursday’s webinar, Jon DiPietro, my co-founder at #CareerGravity, cautioned attendees to choose Web hosting wisely for their online footprints’ hubs, their WordPress blogs. Yes, several factors demand consideration, but perhaps the most important for novices is customer support: How well does the Web hosting company tend to its customers’ needs? […]
Facebook + Job Board? Cognitive Dissonance
Think about the amount of time you spend (and waste) on Facebook. Yes, you’re addicted to Facebook, and sooner than later, the number of Facebook addicts will exceed 1 billion. Those are formidable numbers, right there. Think about the marketing-related and other delusions wrought by the thought of a billion Facebook addicts. Yes, it’d be enough […]
Are You Content With Your Online Content? Say It With It: Webinar Preview
You might be wondering what to say, now that we’ve shown you to your web host and how to configure your WordPress blog for business. Well, you can write it, you can audio record it, you can video record it, you can tweet it, and you can even pin it. Whatever you say, online you’ll […]
WordPress Web Hosting How-To: Webinar Encore
Some rock bands enjoy such adulation from their fans that audiences at live concerts demand encore after encore, to the point that an announcer must declare, over the PA system, that “Elvis has left the building.” Heavy metal bands provide much fodder for caricatures of these scenarios, and that’s an explanation for the playfulness and […]
Step Inside with LinkedIn
You might be wondering how it’s possible to get your foot in the door by way of LinkedIn, a social media network. But that’s a figure of speech, of course, and the article linked to right there contains much good advice about how to use LinkedIn to get your figurative foot in the door. What […]